Build Your Legacy Brand

That Turns Heads, Sparks A Movement

and creates loyal customers

who buy again and again!

The only step-by-step product-based brand development system specifically designed for families

BY INVITATION ONLY

You and your child are working in your business every day ….

You’ve seen others on social and you've wondered…

“Are they really making money?"

For a small percentage, the answer is YES!

But that leaves a shocking number of …

Kidpreneur and family-run businesses that will never become truly successful.

85% = Won’t make it past year two
93% = NEVER make a true profit!

But it doesn’t have to be this way.

Hi, my name is Tamara Zantell, and I’ve helped over 100 families build & grow product brands that sell!

My first client was my 9-year-old daughter. Together we turned her kitchen table hobby into a million-dollar brand. We went from selling 10 - 20 items at local vending fairs to shipping thousands of products to Target stores nationwide!

Today, I am committed to helping families do what we did in half the time or less. I believe that kids can build brands that will change the world, make money and retire their parents (if they wish:))

My daughter retired me in 2016 so we could build our OWN family legacy brand. Now our entire family works for her!

3 generations and counting...

Let’s GROW Your Legacy Brand Together!

In this 12-month mastermind, I can show you how to master product and brand development, sales and marketing strategies, business operations, and more without the costly time-sucking mistakes.

Just because your child is small doesn’t mean their idea, brand, or impact has to be!

Even if you have already launched over and over and you are still not happy with the results, that's okay. Because the system we use is sure to set you up for success because, well... it just works.

Meet Shelf - Ready

The Product Brand Accelerator

A 12-month product development

& growth mastermind specifically for young moguls wanting to grow a noteworthy brand..

When accepted into The Accelerator.

Here’s how we will work together to build your brand...

The program is broken down into step-by-step phases for you to follow.

Including 10 modules of brand building training.

1

PHASE one:

Ideation, Market research, and product validation. Then we move into business development and touch on product development.

The goal of phase 1 is to make sure you have set the business up properly, you have a money-making product idea that you know, like and your customers will trust. Even if you have a product for sale already we will review all these areas to make sure they are primed for growth!

Milestone #1 - Deciding What To Sell
Milestone #2 - Naming + Claiming
Milestone #3 - Product Development Phase 1

2

phase two:

Here is where your brand starts to come to life or will be reborn! Brand messaging, strategic planning, and all your visuals that will attract your buyer will be the focus of this phase. You will also have fun with product development, sampling, packaging, testing, and more.

Milestone #4 - Develop Your Brand Personality + Voice
Milestone #5 - Product Development Phase II
Milestone #6 - Develop Your Brand Positioning + Visuals

3

PHASE three:

By this time you will have semi a shelf-ready product. The focus in phase 3 will shift to building your digital footprint. Website development, 3rd party platforms like Amazon & Etsy and we will tackle social media. I will help you master content creation, social selling, and brand positioning.

Milestone #7 - Platform Development - Preparing To Sell
Milestone #8 - Social Selling Mastery

4

phase four:

Where the rubber meets the road. Phase 4 is all about the launch!

Sounds scary but it doesn't have to be. I will walk you through marketing processes and help you build campaigns that will bring in sales over and over again.

Milestone #9 - Launch Like A Rockstar!
Milestone #10 - Build Your Customer Base

wondering if you should take the risk?

12 months from now you will have...

created a brand you love that has repeat buyers

Developed or sourced & optimized your PRODUCT

a well planned social media CONTENT strategy

designed beautiful packaging that turns heads

Built operating systems to maintain your sanity

built successful MARKETING campaigns that sell!

Consider this the shortcut you have been looking for to kick start your child's business into a fully respected brand that makes money and impacts the world!

Pictured: Young CEO, Zandra Cunningham visiting her products in a Target store and on the shelves for the very first time.

Together, in this mastermind experience, we will...

Validate your idea or offer - every idea is NOT a money-making idea. Validating your product idea against trends and market research is a critical part of the process.
Decrease overwhelm - so you never have to spend sleepless hours trying to "figure it out” on your own.
Set the business up legally with systems and organization - protect your assets and your IP.
Get started with product sampling or redevelopment where needed - without wasting tons of time or money.
Identify your ideal customer base - so you can build a sustainable brand that customers want to support because they feel connected and loyal.

We will also...

Craft a compelling brand story that acts as a magnet for the customers you want to attract.
Position your brand in the marketplace so you can stand out and easily get noticed.
Jumpstart your social media presence by designing a content strategy and clear plan that won't take hours per day to execute.
Enhance your sales and marketing skills so you can work smarter, not harder.
Develop marketing campaigns that you can implement over and over to ensure recurring revenue.

“It has been a continuous brainstorming session like no other! It gives back the gift of time because we can drop a question about what we're working on and get almost immediate feedback from somebody who is working just as hard as yourself. Through the time in the lab, we have become more clear with Kemery Kreates messaging to customers.”

Kia Oparah

COO, Kemery Kreates

"I would say that I now have a clear vision for our brand. We have taken clear, purposeful, and actionable steps towards achieving this vision. One thing that has been a key for me is my mindset shift. I am not alone. I am a part of an amazing and supportive community that understands the challenges of entrepreneurship. A group that cares and genuinely supports me along every step of my journey. “

Patrice Hopkins

CEO, Confident Girls